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Privacy & Cookie Policy

Last updated: 2 April 2026

1. Important information and who we are

This Privacy and Cookie Policy explains how Amy Elizabeth Marketing collects, uses and protects your personal data when you visit this website or contact us through it, including when you complete our enquiry form.

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Amy Elizabeth Marketing is operated by Amy Robinson, a sole trader based in the United Kingdom. In this policy, “Amy Elizabeth Marketing”, “we”, “us” and “our” refer to Amy Robinson trading as Amy Elizabeth Marketing. We are the data controller responsible for your personal data collected through this website.

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If you have any questions about this policy or how your personal data is handled, you can contact us at:

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Email: amy@amyelizabethmarketing.com

2. The personal data we collect

We may collect, use, store and transfer the following personal data through this website:

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  • Contact data. This includes your name, company name, email address, and any information you include in your enquiry or message when you contact us through the website.

  • Technical and usage data. This includes information about how you use the website, such as pages visited, time spent on the website, browser type, device type, and approximate location data. This information may be collected through analytics tools such as Google Analytics.

  • Cookie data. This includes information collected through cookies and similar technologies used on this website. Further details are set out in section 5 below.

 

We do not intentionally collect any special category personal data through this website.

3. How we use your personal data

We use your personal data for the following purposes:

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  • to respond to enquiries and messages submitted through the contact form;

  • to manage and operate the website effectively;

  • to monitor website performance and understand how visitors use the website;

  • to improve the website, its content, and user experience;

  • to maintain website security and prevent misuse.

 

We do not sell your personal data and we do not use it for purposes unrelated to those set out in this policy.

4. Legal basis for processing

Under UK data protection law (GDPR), we rely on the following lawful bases when processing your personal data:

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  • Legitimate interests. We may process certain technical and usage data to understand how visitors use the website, improve performance, maintain security, and develop the website in a way that is relevant and effective for users.

  • Consent. We rely on consent for non-essential cookies and similar technologies, including analytics cookies where required. You can withdraw or change your consent at any time through our cookie settings. 

  • Contract / pre-contract steps. When you contact us about our services, we may process your details in order to respond to your enquiry and take steps at your request before entering into a contract with you.

5. Cookies

This website uses cookies and similar technologies.

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Cookies are small text files placed on your device when you visit a website. They help websites function properly and can also be used to understand how visitors use the site.

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We use the following categories of cookies:

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  • Essential cookies. These cookies are essential for the operation, security and core functionality of the website. They do not require consent. 

  • Analytics cookies. These cookies help us understand how visitors use the website so we can improve its performance and usability. We may use Google Analytics for this purpose. Analytics cookies are only used where you have given consent. 

 

When you first visit the website, you will be given the option to accept or reject non-essential cookies through our cookie banner. You can also update your preferences at any time by [insert link or explain how users can reopen cookie settings in Wix].

 

Google provides further information about how Google Analytics works and how you can opt out via the Google Analytics opt-out browser add-on.

6. Who we share your data with

We only share personal data where necessary and appropriate. This may include:

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  • website hosting and website platform providers, so the site can operate securely and effectively;

  • analytics providers, such as Google, where analytics cookies have been accepted;

  • professional advisers or service providers, where reasonably necessary for business, legal or technical support.

 

We do not share your personal data with third parties for their own marketing purposes.

7. International transfers

Some of our service providers, including Google, may process personal data outside the UK.

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Where personal data is transferred outside the UK, we take steps to ensure that appropriate safeguards are in place. For transfers to participating US organisations, this may include reliance on the UK Extension to the EU-US Data Privacy Framework, where applicable. 

8. How long we keep your data

We keep personal data only for as long as reasonably necessary for the purposes for which it was collected, including to satisfy legal, regulatory, tax, accounting or record-keeping requirements. ICO guidance says you should tell people either your retention period or the criteria you use to decide it. 

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In general:

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  • Contact form enquiries: retained for up to 2 years after the last relevant contact, unless a longer retention period is required for legitimate business or legal reasons.

  • Analytics data: retained in line with our Google Analytics settings, currently up to 26 months, unless those settings are changed.

9. Your data protection rights

Under UK data protection law (GDPR), you may have the right to:

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  • request access to the personal data we hold about you;

  • request correction of inaccurate or incomplete personal data;

  • request erasure of your personal data;

  • request restriction of processing;

  • object to processing carried out on the basis of legitimate interests;

  • request transfer of your personal data to you or another organisation, in certain circumstances;

  • withdraw consent at any time where processing is based on consent.

 

If you wish to exercise any of these rights, please contact us at amy@amyelizabethmarketing.com.

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We will respond in accordance with applicable data protection law.

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You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues. Further information is available on the ICO website.

10. Changes to this policy

We may update this Privacy & Cookie Policy from time to time. The date at the top of this page will always reflect when it was last revised. We encourage you to review this policy periodically.

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